Andrei Allen UCA Broadcast Media Blog

Having completed filming and organising all of the footage into its respected folders, i then dragged those folders into Adobe Premier Pro and began to select then edit the footage that i wanted onto the timeline.



Once i had the footage that i wanted to use on the timeline, i then imported it into after effect into a template that i had purchased.


Because the template works by having pre composed compositions ("multiple layers that represent components such as video and audio footage items, animated text and vector graphics, still images, and lights." https://helpx.adobe.com/after-effects/using/composition-basics.html), most of the time consuming work was done, allowing me to insert my footage within the place holders (compositions), plus adjust the project file to how i see fit.


Where i filmed some scenes specifically for me to edit, this allowed me to do some match cuts - matching action from one scene, to similar action from another scene allowing me to transition from one scene to another scene. (Harris, 474:2012)


Danny Shannon

Extreme close up to Mid shot of Danny doing bag work; cut quickly so that it looks smooth.





Grant Dennis 

Grant does a matching combo on his opponent as he done on the boxing bag.





Because of the limited time i had with the advert, i also made use of multi-framming, in which i had multiple images showing on the screen at once, showing different scenes of the same boxer (Kelison, 186: 2009)





Due to the nature of the project, i edited the majority of the footage using the quick cut editing technique in which the projected combined "fast cuts, jump cuts, montages, and special graphics effects" (Kelison, 184: 2009) to convey the action packed idea of the show.
One complete, i then rendered a rough cut for the promoter to see, just to receive feedback and see if he was ok with everything.




Satisfied with the edit, Joe then asked me about music to which i played to him a track created by my producer friend Kenny Davis called metal gear solid Rapture world.





Happy with the track, he gave me the go ahead to mix the track in with the footage. Having already edited the footage, this just meant making my edits a bit tighter, and matching it to the music.

I then contacted Kenny and asked him to customise the track more making the intro longer and to send me two versions with the ad-libs and without the ad-libs. I also mentioned that i'd need a royalty free licence from him, giving me permission to use the music, plus told him that i'd invoice him for the licence.

So that Kenny could get an idea of how i wanted the intro for the track, i sent him a rough cut bootleg edit of how i wanted it.